Kim Yeon-koung 2 First Broadcast, 2054 Ratings Hit 3.0% to Rank 1st in Sunday Variety
MBC's "Rookie Coach Kim Yeon-koung 2" has achieved top rankings in both viewership ratings and topicality following its first broadcast. The program follows Coach Kim Yeon-koung and the new Victory Wonder Dogs as they attempt to establish a professional sports team.
MBC [Rookie Coach Kim Yeon-koung 2] A tectonic shift in Sunday variety! Ranking 1st in both viewership ratings and topicality from the first broadcast! - MBC [Rookie Coach Kim Yeon-koung 2] Ranked 1st in TV-OTT Sunday non-drama topicality for the 2nd week of October! Season 2 also draws intense interest - MBC [Rookie Coach Kim Yeon-koung 2] 2054 ratings hit 3.0%, reaching the top of Sunday variety! Peak 6.6%, a great start for the even bigger challenge of 'experienced coach' Kim Yeon-koung and the NEW Victory Wonder Dogs!
MBC's 'Rookie Coach Kim Yeon-koung 2' announced a tectonic shift in Sunday variety by seizing 1st place in both viewership ratings and topicality from its very first broadcast.
According to the 'Fundex Report' released by Good Data Corporation, MBC's 'Rookie Coach Kim Yeon-koung 2' (directed by Kwon Rak-hui, Choi Yun-yeong, Lee Jae-woo, Oh Ye-na, Yoon Dong-uk, Cho Ye-eun, Jeong Cheol-hui) ranked 1st in TV-OTT Sunday non-drama topicality for the 2nd week of October. The start of Coach Kim Yeon-koung, who is challenging the founding of a professional club, and the new 'Victory Wonder Dogs' gathered intense interest, reaching the top of topicality from the first broadcast.
The viewership ratings also achieved remarkable results. According to the rating research agency Nielsen Korea, the 1st episode of MBC's 'Rookie Coach Kim Yeon-koung 2', which aired on Sunday, October 11 at 9:10 PM, recorded a 2054 viewership rating of 3.0%, a key indicator of channel competitiveness reflecting changes in the media consumption environment. This figure ranked 1st among all variety programs broadcast that day, signaling a great start by reaching the top of Sunday variety from the first episode of Season 2. The viewership rating for households in the metropolitan area was 5.0%, recording a higher figure than the first broadcast of Season 1.
In particular, at the moment a world-ranked No. 1 youth player from Shujitsu High School appeared and declared war on the Victory Wonder Dogs, the viewership rating soared to 6.6%, recording the 'best minute'. As they meet again the opponent that handed them a defeat in Season 1, expectations are high to see if the newly formed 'Victory Wonder Dogs' can succeed in their revenge during the first match, the Korea-Japan match.
MBC's 'Rookie Coach Kim Yeon-koung 2' is the desperate and intense story of the founding challenge of 'experienced coach' Kim Yeon-koung and the 'Victory Wonder Dogs'. From the tryouts aimed at 'founding the 8th professional club' to the departure ceremony, Coach Kim Yeon-koung's cold evaluations and the players' desperation to grab another chance provided tension and immersion from the first episode.
With both viewership ratings and topicality captured, expectations are gathering for the unscripted matches and intense team narrative that MBC's 'Rookie Coach Kim Yeon-koung 2' will unfold as it opens the door to a successful Season 2. Attention is focused on what kind of growth and emotion Coach Kim Yeon-koung and the 'Victory Wonder Dogs' will show in the face of bigger challenges, moving beyond 'From Underdog to Wonder' toward 'Beyond Wonder'.
Meanwhile, MBC's 'Rookie Coach Kim Yeon-koung 2' was produced with the support of the Broadcasting, Media and Communications Commission and the KCA, and in the 2nd episode to be broadcast on the 18th (Sunday) at 9:10 PM, the Korea-Japan revenge match between the 'Victory Wonder Dogs' and Japan's Shujitsu High School will begin in earnest.
Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.
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