MBC's Rookie Coach Kim Yeon-koung 2 reaches top non-drama buzz ranking

MBC's Rookie Coach Kim Yeon-koung 2 has climbed to first place in overall TV-OTT non-drama buzz for the third week of October, marking the first time a terrestrial seasonal variety show has reached the top spot since 2020.

MBC's 'Rookie Coach Kim Yeon-koung 2' is maintaining explosive momentum, climbing to first place in overall TV-OTT non-drama buzz just two weeks after its broadcast began.

According to the 'FUNdex Report' released by Good Data Corporation, 'Rookie Coach Kim Yeon-koung 2' ranked first in overall TV-OTT non-drama buzz for the third week of October. Following its first broadcast, which recorded the top spot for Sunday non-drama buzz, the program has ascended to the top of the entire non-drama category within two weeks. Kim Yeon-koung, returning as a "career coach," also ranked first in TV-OTT non-drama cast buzz, sweeping the top spots for both the program and its performers.

Notably, this marks the first time since 2020 that a terrestrial seasonal variety show has reached first place in overall TV-OTT non-drama buzz. This achievement is significant as it demonstrates the strength of terrestrial seasonal variety shows amidst intense content competition across various channels and platforms.

The program's momentum is equally strong in viewership ratings. According to Nielsen Korea, the second episode of MBC's 'Rookie Coach Kim Yeon-koung 2', which aired on the 18th, recorded a 2.9% rating in the 2049 demographic. This figure ranked first among all programs broadcast on Sunday, including both variety shows and dramas, creating a massive hit by dominating both buzz and viewership.

'Rookie Coach Kim Yeon-koung 2' follows the intense and passionate journey of "career coach" Kim Yeon-koung and the 'Victory Wonder Dogs' as they attempt to form a team. The show provides immersive viewing through the combination of Coach Kim Yeon-koung's cool-headed leadership, the desperation of players seeking a second chance, and unpredictable match results.

In the second episode, a revenge match took place against Shujitsu High School, the team that handed them a defeat in Season 1. As the legend Hwang Yeon-joo joined the struggling 'Victory Wonder Dogs' to reignite the spark for a counterattack, anticipation is building over whether the 'Victory Wonder Dogs' can successfully achieve their revenge. The outcome of the Korea-Japan revenge match will be revealed in the broadcast of MBC's 'Rookie Coach Kim Yeon-koung 2' on Sunday, the 25th, at 9:10 PM.

Meanwhile, 'Rookie Coach Kim Yeon-koung 2' was produced with support from the Broadcasting, Media and Communications Commission and the KCA.

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