SBS 'Whenever Possible' reaches peak 5.5% in Cheonan episode... No. 1 Tuesday variety show for 8 consecutive weeks
The SBS variety show 'Whenever Possible' achieved a peak viewership rating of 5.5% during its Cheonan episode featuring guests Lee Sun-bin and Yoo Jae-myung. The program maintained its position as the top-ranked Tuesday variety show across all genres for eight consecutive weeks.
Broadcast on Tuesday, October 6, 2026, at 9 PM
Yoo Jae-myung: “This is what a drama is like”
SBS ‘Whenever Possible’ Lee Sun-bin and Yoo Jae-myung deliver a perfect performance of passion!
They heated up the early autumn with a soul-searching competition!
Peak viewership 5.5%, Nationwide 4.1%
No. 1 for 8 consecutive weeks among all variety, drama, and educational programs in the same time slot!
No. 1 in the 2049 Tuesday variety category!
‘Daughter of Cheonan’ Lee Sun-bin perfectly showcases the true charm of Chungcheong Province!
The leisure of a South Chungcheong Province native given to the ‘city men’ Yoo Jae-suk, Yoo Yeon-seok, and Yoo Jae-myung!
“South Chungcheong Province must have leisure~”
The magazine club and the dumpling hot pot restaurant are bustling with passion!
- SBS ‘Whenever Possible’ Yoo Jae-suk forms an unexpected ‘Myogeumdo brothers’ bond with Yoo Jae-myung! “Our Myogeumdo younger brother~”
- SBS ‘Whenever Possible’ Lee Sun-bin defends snack prizes when her alma mater juniors appear! “Since they are my juniors, I shared some with them”
- SBS ‘Whenever Possible’ Yoo Jae-myung, despite saying “Is this my 5th variety show appearance?”, expertly delivers CSAT encouragement messages! A surprising performance!
In SBS ‘Whenever Possible,’ Lee Sun-bin and Yoo Jae-myung heated up Cheonan in early autumn with passionate gameplay regardless of victory or defeat.
The viewership rating for ‘Whenever Possible’ broadcast on the 6th (Tuesday) recorded a peak of 5.5%, nationwide 4.1%, and 2049 1.3%. Based on Season 5, this marks the 1st place for 8 consecutive weeks among all variety, drama, and educational programs broadcast in the same time slot, and 1st place in the 2049 Tuesday variety category, continuing its unshakable power. (Based on Nielsen Korea)
SBS ‘Whenever Possible’ (directed by Choi Bo-pil / written by Chae Jin-a) is a 'niche targeting' variety show that gifts luck during the brief gaps of time encountered in daily life. In the broadcast on the 6th (Tuesday), guests Lee Sun-bin and Yoo Jae-myung filled the niche time of Cheonan along with 2MCs Yoo Jae-suk and Yoo Yeon-seok.
On this day, Yoo Jae-suk and Yoo Jae-myung drew laughter by revealing an unexpected age difference. Yoo Jae-suk surprised everyone by revealing, “Jae-myung is one year younger than me.” As Yoo Jae-myung responded warmly, saying, “Isn't you also a Gangneung Yoo, a Myogeumdo native?” Yoo Jae-suk immediately acted patronizingly, saying, “Our Myogeumdo younger brother~,” which triggered laughter. Yoo Jae-myung shyly confessed, “This is my 5th variety show appearance,” but soon surprised the variety seniors with his skillful delivery of encouragement messages for movie promotion!
Meanwhile, ‘Daughter of Cheonan’ Lee Sun-bin raised the tension from the start with her enthusiastic boasting about Cheonan. Lee Sun-bin surprised everyone by listing various famous spots in Cheonan, saying, “I am the honorary ambassador of Cheonan.” The next niche location was Lee Sun-bin's alma mater middle school. While being immersed in memories, Lee Sun-bin made Yoo Jae-suk, Yoo Yeon-seok, and Yoo Jae-myung burst into laughter by expressing her heavy sense of responsibility, saying, “I'm so nervous that I'm sweating all over my body.”
The first 'niche owners' they visited, receiving enthusiastic cheers from students, were the members of the middle school magazine club. The pure passion of the students, who conduct interviews and produce magazines themselves, captured the hearts of Yoo Jae-suk, Yoo Yeon-seok, Lee Sun-bin, and Yoo Jae-myung.
The first niche game was ‘The Airplane is Flying,’ which involves making a bingo with milk boxes using 10 paper airplanes. Lee Sun-bin, feeling the pressure as it was her alma mater, fell into a cycle of endless practice. During this, thanks to the performance of Yoo Yeon-seok and Yoo Jae-myung, they succeeded in stages 1 and 2 on their 5th attempt. However, the difficulty spiked at stage 3 as the center of the box was blocked. Lee Sun-bin felt apologetic at the reaction of the disappointed students, saying, “It feels like I've been shot. My heart aches,” and the four worked hard, even kneeling, to succeed. However, despite getting an additional challenge opportunity, they unfortunately failed at stage 3, and Lee Sun-bin consoled the situation by physically acting out a "snack raid" to share the prizes, saying, “Since they are my juniors, I will share some.”
In the midst of this, ‘Daughter of Cheonan’ Lee Sun-bin drew attention by promoting the relaxed charm of Chungcheong Province. Yoo Jae-suk, Yoo Yeon-seok, and Yoo Jae-myung, who are from Seoul and Busan, were far from the leisurely sentiment of Chungcheong Province. Lee Sun-bin responded leisurely to the three men who were rushing the arrival time at every bus stop, saying, “South Chungcheong Province must have leisure~.” Then, Lee Sun-bin slyly preached the Chungcheong-style leisure, saying, “In South Chungcheong Province, 10 minutes away is just a stone's throw away,” gradually helping the three men adapt to the leisure of Chungcheong Province, drawing laughter.
The second niche owners were the family of a dumpling hot pot restaurant owner. They are a family that has been running the restaurant for 33 years, with a mother and son succeeding the business, showing warm family love.
The niche game was ‘Pong in the Steamer!’, which involves flicking a ping-pong ball with fingers to land it in a steamer. Yoo Jae-suk broke into a sweat, saying, “I feel even more sorry because you are cheering so enthusiastically,” due to the particularly intense cheering from the niche owners. This was short-lived, as they succeeded in stages 1 and 2 with a miraculous buzzer-beater on the 5th attempt, leading Yoo Jae-myung to enjoy the joy of success, saying, “This is what a drama is like.” However, as the distance from the steamer increased, a series of narrow failures occurred, and Yoo Jae-myung quickly made a crying face, saying, “It's driving me crazy,” drawing laughter. Even the ace Yoo Yeon-seok used up his chance to challenge alone, and sighs erupted as they narrowly failed at the last attempt by a hair's breadth. Lee Sun-bin made the niche owners laugh by expressing her regret with her whole body, kneeling and saying, “The Daughter of Cheonan apologizes.” In response, the niche owner's son provided warmth by promising, “I will personally buy the gift for my mother.”
Following the appearance of Lee Sun-bin and Yoo Jae-myung filled with sincere passion, various communities and SNS sites saw hot reactions such as “Why are Yoo Jae-suk and Yoo Jae-myung uncles so funny,” “The magazine club students are so smart and cute,” “Lee Sun-bin is so cute. The leisure of Chungcheong Province,” “Grown adults playing so fun with rock-paper-scissors. That's why it's fun,” “Look at Lee Sun-bin and Yoo Jae-myung's dopamine levels. The immersion is thrilling,” “Yoo Yeon-seok's obsession with walnut cakes is crazy,” “I feel bad for the ping-pong ball flicking,” and “It was fun even though they failed everything today.”
The 'niche targeting' variety show ‘Whenever Possible,’ where 2MCs Yoo Jae-suk and Yoo Yeon-seok gift luck during the brief gaps of time encountered in daily life, airs every Tuesday at 9 PM on SBS.
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Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.
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