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Blackpink's Rosé Selected as Apple Global Campaign Model After Rejecting 10 Billion Won Chinese Advertisement

Blackpink's Rosé has been chosen as the face of Apple's global "Shot on iPhone" campaign coinciding with the iPhone 18 Pro launch.

Blackpink's Rosé Selected as Apple Global Campaign Model After Rejecting 10 Billion Won Chinese Advertisement
▲ Blackpink's Rosé, selected as an Apple global campaign model (Photo= SNS screenshot)

Apple announced on September 10 that it has selected Blackpink member Rosé as the protagonist of the global campaign 'Shot on iPhone' alongside the launch of the iPhone 18 Pro. Through this collaboration, Rosé is scheduled to release her new song 'New Trick' on the 17th at 7 PM (local time in the US). This is the first time a K-pop artist has stood at the forefront of an Apple new song project alone.

According to media reports, Rosé reportedly received an advertisement model proposal from a famous Chinese tea beverage brand worth 7.2 million dollars, approximately 10 billion Korean won, but rejected it. Attention from the music and tech industries is focused on the moves of Rosé, who is gaining worldwide popularity with 'APT.' featuring Bruno Mars.

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#Blackpink #Rosé #Apple #iPhone 18 Pro #New Trick #Bruno Mars #APT.
Jeong Si-hwan
Jeong Si-hwan
SPECIALTIMES GLOBAL · K-pop Reporter

Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.

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