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JYP Entertainment's SQU4D to debut new boy group oftheblue in 2027

SQU4D, an artist division within JYP Entertainment led by Director Lee Ji-young, has announced the launch of its first boy group, oftheblue. The group is preparing for an official debut targeted for 2027.

JYP Entertainment's SQU4D to debut new boy group oftheblue in 2027
▲ Official launch of JYP's new boy group oftheblue (Photo= JYP Entertainment)

SQU4D, a new artist division at JYP Entertainment led by Lee Ji-young, has announced the upcoming launch of its first boy group, oftheblue. The group is expected to consist of four members and is currently preparing for an official debut in 2027.

SQU4D, an artist division of JYP Entertainment, is launching its first boy group, oftheblue. SQU4D is a newly established department led by female director Lee Ji-young, following the February 2022 debut of NMIXX.

The name oftheblue is a variation of the idiom "out of the blue," carrying a concept that signifies the infinite possibilities and freedom of youth.

The agency opened a new SNS account under the name "oftheblue" and released a promotional website at midnight on September 6. This was followed by the release of the group logo on September 7 and flyer images on September 8.

According to the promotional website, oftheblue is presumed to consist of four members and is currently preparing music and concepts with the goal of an official debut in 2027.

“of the blue will depict the image of youth even in unpredictable moments,” the agency stated.

Read the original (Korean)

#JYP Entertainment #SQU4D #oftheblue #Lee Ji-young #NMIXX
Jeong Si-hwan
Jeong Si-hwan
SPECIALTIMES GLOBAL · K-pop Reporter

Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.

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