[2026 Asian Games] An Se-young reaches finals, Men's relay sets 38.43s new record, SBS broadcasting Day 10 of Asian Games

Men's athletics relay, bronze medal with a Korean new record of 38.43 seconds!

Main match viewership ranks 1st among the three terrestrial broadcasters, proving 'SBS Power'!

Badminton's An Se-young advances to the finals: "A player so great they might appear only once in 100 years!"

'Men's singles sensation' Yoo Tae-bin wins medal for the first time in 16 years: "Hoping the era of Yoo Tae-bin begins now."

"We are hungry for medals" $\rightarrow$ "Being a bit hungry can help performance," Lee Jae-hyeong and Choi Cheon-sik engage in witty banter!

"We overcame everything" Men's 400m relay, bronze medal with a Korean new record!

Day 10 of the Asian Games is also with SBS! Live coverage of badminton finals $\rightarrow$ major football, handball, and volleyball matches!

From the men's 400m relay bronze medal setting a Korean new record to An Se-young's advancement to the finals, SBS captured viewers' attention by vividly delivering major matches and medal news.

According to the viewership rating company Nielsen Korea on the 29th, the broadcast of the men's volleyball Group D preliminary round recorded 3.7% in the metropolitan area and 0.9% in the 2049 demographic, surpassing MBC (3.2% in metropolitan area, 0.8% in 2049) and KBS2 (1.5% in metropolitan area, 0.2% in 2049) to rank highest among the three terrestrial broadcasters. The men's 4x100m relay final, where a Korean new record was set to win bronze, ranked 1st among broadcasting channels with 5.4% in the metropolitan area and 4.7% nationwide.

The men's volleyball national team secured advancement to the quarterfinals with their second consecutive victory in the preliminary round after a 3-1 comeback win against Taiwan. During the broadcast, witty banter continued as caster Lee Jae-hyeong said, "We are hungry for medals," to which commentator Choi Cheon-sik responded, "Being a bit hungry can be helpful to performance." Additionally, they added fun to the broadcast by exchanging wordplay regarding Lim Sung-jin, calling him the "Asia Prince," "Nagoya Prince," and "Prince who protects the nation."

While the women's 400m relay national team finished 7th in the final, the men's 400m relay national team, consisting of Seo Min-jun, Namadi Joel-jin, Lee Jae-sung, and Bweisa Daniel Gassama, earned a valuable bronze medal by setting a Korean new record of 38.43 seconds. Commentator Park Tae-gyeong marveled, saying, "They show a completely different side from yesterday to create a Korean bronze medal," while caster Bae Seong Jae stated, "They overcame everything and broke the Korean record of 38.49 seconds to hit 38.43 seconds."

In badminton, the women's doubles duo of Baek Ha-na and Lee So-hee advanced to the finals after defeating the Japanese duo 2-0, confirming their advancement to the Asian Games finals for two consecutive tournaments. In the subsequent women's singles semifinals, the 'Badminton Queen' An Se-young reached the finals by crushing Chen Yufei 2-0. Caster Bae Seong Jae introduced it as "the longest-accumulated top-level rivalry in women's singles" and evaluated, "The era has now completely shifted to An Se-young," while commentator Lee Yong-dae highly praised her, saying, "She is showing such incredible performance that it makes me wonder if such a player could ever emerge globally."

In men's doubles, the world number 1 duo of Kim Won-ho and Seo Seung-jae lost to the Indonesia duo of Martin and Leo Carnando to earn a bronze medal. In men's singles, Yoo Tae-bin lost 1-2 after a close battle with Singapore's Loh Kean Yew, bringing an Asian Games bronze medal to Korean men's singles for the first time in 16 years. Caster Bae Seong Jae evaluated it as "the biggest sensation of this Asian Games," and commentator Lee Yong-dae also highly praised the performance, saying, "It has brightened the future of Korean men's singles again."

Finally, the men's handball national team lost 30-32 to Qatar in the semifinals, but they will challenge for a medal again in the bronze medal match.

Meanwhile, on the 10th day of competition today (29th), SBS will also provide live coverage of the badminton women's singles and doubles finals, women's football semifinals, men's handball bronze medal match, and men's volleyball preliminary round (against China).

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◆ At a Glance

· Issuing Organization: SBS

· Category: Asian Games

· Distribution: September 29, 13:42

Source: SBS Press Release

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