tripleS Makes Bold Decision with 30,000 Won Concert Tickets… Jangchung Arena Completely Sold Out
The K-pop group tripleS has set ticket prices for their 'ANDLESS' world tour in Seoul at just 30,000 won, leading to a complete sell-out of the Jangchung Arena.
The group tripleS has set the ticket prices for their world tour 'ANDLESS', which will be held on October 10th and 11th at the Jangchung Arena in Seoul, at 30,000 won. This is an unusual decision made amidst a recent trend in the K-pop performance industry where general seating prices are in the mid-to-late 100,000 won range and VIP seats exceed 200,000 won due to high inflation.
The agency Modhaus explained that this pricing policy is a preemptive measure to alleviate the economic burden on fans and increase accessibility to performances. Furthermore, it contains a strategic purpose to expand the fandom base by attracting not only the existing fandom but also new audiences who were interested in the artist to the venue.
This unconventional attempt led to actual reservation results. According to the agency, the Seoul performance recorded a complete sell-out of all seats immediately after the ticket opening, proving its high topicality. Modhaus stated that they plan to continue seeking sustainable performance models while lowering the viewing burden for fans in the future.
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