VHL ENTERTAINMENT launches model management business with signing of Gwak Na-yeong
Creative management company VHL ENTERTAINMENT has announced the launch of its model management business, signing Gwak Na-yeong as its first model. The company plans to support domestic and international activities across fashion, acting, beauty, advertising, film, and digital content.
Creative management company VHL ENTERTAINMENT has announced that it is launching its model management business by signing model Gwak Na-yeong as its first talent. Gwak, a student in the modeling department at Dongduk Women's University, won the grand prize at 'The Look of the Year Korea' in 2026 and is scheduled to participate in 'The Look of the Year World Final' in Monte Carlo, Monaco, this coming November as a representative of Korea. Based in an office established in Cheongdam-dong, Gangnam-gu, Seoul, the company plans to support domestic activities and overseas expansion, while broadening the scope of model activities into fields including fashion, acting, beauty, advertising, film, and digital content.
Model management business begins with recruitment of Gwak Na-yeong
VHL ENTERTAINMENT stated that it is commencing its model management business with the recruitment of Gwak Na-yeong as its first model. The company intends to promote a business that supports the domestic activities of its models while simultaneously helping domestic models enter overseas markets. To support this, the company has established an office in its own space in Cheongdam-dong, Gangnam-gu, Seoul, and is building a model management system. The company's stated business direction includes activities spanning both domestic and international fashion markets and supporting overseas expansion.
The working staff includes former models who have been active in domestic and international fashion fields for approximately 25 years. Based on their field experience, the company plans to support the domestic activities and overseas market entry of its signed models. The recruitment of Gwak Na-yeong was introduced as the first step of this business. VHL ENTERTAINMENT stated that as it builds its future model lineup, it will support activities in various fields such as acting, beauty, advertising, film, and digital content in addition to fashion. The company plans to pursue a management business that encompasses diverse areas rather than being limited to modeling in specific fields.
Participation in Monaco World Final following domestic grand prize
Gwak Na-yeong is a rising model standing 180cm tall. Following a gold prize at 'The Best Model on the Runway' in 2025, she won the grand prize at 'The Look of the Year Korea' in 2026. Her award history is as follows:
| Year | Competition and Result |
|---|---|
| 2025 | 'The Best Model on the Runway' Gold Prize |
| 2026 | 'The Look of the Year Korea' Grand Prize |
Having won the grand prize at 'The Look of the Year Korea', Gwak was selected as the representative of Korea. She is scheduled to participate in 'The Look of the Year World Final' held in Monte Carlo, Monaco, this coming November. 'The Look of the Year' is a global model competition that began in 1983 and is known to have featured figures such as Gisele Bündchen, Cindy Crawford, and Linda Evangelista. VHL ENTERTAINMENT stated it will support Gwak Na-yeong's activities ahead of her domestic award and participation in the world competition.
A company official commented on Gwak Na-yeong, saying, "Gwak Na-yeong is a model with experience on domestic and international fashion stages and a unique image. As she is participating in the world competition as the representative of Korea following her grand prize at 'The Look of the Year Korea,' we plan to actively support her so she can demonstrate competitiveness on the global stage." While attending the modeling department at her university, Gwak continues her activities on domestic and international fashion stages, with her participation in the World Final scheduled for this coming November.
Activities on Seoul Fashion Week and Milan stages
Gwak Na-yeong has participated in fashion shows for several seasons at Seoul Fashion Week. For the 2026 S/S season, she walked for BIG PARK and MMAM, and for the 2026 F/W season, she participated in shows for MUNN, MMAM, and DOUCAN. Subsequently, for the 2027 S/S season, she appeared on the stages of DOUCAN, MMAM, CAHIERS, KELLY SHIN, and BIG PARK. The participating brands and shows by season were included in the activity history released by the company.
Overseas, she was active at the 2027 S/S SAGIO Presentation, Barbara Rizzi Show, and FENDI Showroom in Milan. Her domestic schedule is divided into the 2026 S/S, 2026 F/W, and 2027 S/S stages of Seoul Fashion Week, while her overseas activity history includes presentations and showrooms in Milan. Following the recruitment of Gwak Na-yeong, who has experience on domestic and international fashion stages, VHL ENTERTAINMENT plans to operate a management business that supports domestic activities and overseas market entry.
The released history presents the brands she participated in across different seasons at Seoul Fashion Week and the locations and events where she was active in Milan. For 2026 S/S, BIG PARK and MMAM were included; for 2026 F/W, MUNN, MMAM, and DOUCAN; and for 2027 S/S, DOUCAN, MMAM, CAHIERS, KELLY SHIN, and BIG PARK were named. Overseas activities included SAGIO Presentation, Barbara Rizzi Show, and FENDI Showroom. The company introduced Gwak Na-yeong's domestic and international stage experience as the target activities for its management business support.
Expansion beyond fashion into acting, advertising, and digital content
VHL ENTERTAINMENT is establishing a model management system based on its Cheongdam-dong office and the field experience of its working staff. The company stated it will support not only the domestic activities of its models but also their entry into overseas markets. Its first recruited model, Gwak Na-yeong, has a history of activities at domestic fashion weeks and in Milan, and is scheduled to participate in 'The Look of the Year World Final' as the representative of Korea. The company plans to support these domestic and international activities while building an additional model lineup.
The company also announced a policy to expand its business areas beyond fashion into acting, beauty, advertising, film, and digital content. An official said, "Based on our business foundation and the field experience of our staff, we will build a model lineup capable of performing in various areas such as acting, beauty, advertising, film, and digital content in addition to fashion." The company's plan includes discovering models who can work in various fields and expanding the management business to encompass domestic and international fashion markets.
Starting with the recruitment of Gwak Na-yeong, VHL ENTERTAINMENT plans to expand its model management business to cover domestic and international fashion markets and strengthen support for the overseas entry of domestic models. Gwak Na-yeong is scheduled to participate in 'The Look of the Year World Final' in Monte Carlo, Monaco, this coming November as the representative of Korea.
Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.
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