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Cha Jung-won, first ambassador for Marithé Underwear… 2026 FW pictorial released

Actress Cha Jung-won has been selected as the first ambassador for Marithé Underwear, the underwear line of the fashion brand Marithé François Girbaud.

Cha Jung-won, first ambassador for Marithé Underwear… 2026 FW pictorial released
▲ Cha Jung-won, first ambassador for Marithé Underwear (Photo= provided by agency)

According to media reports, actress Cha Jung-won has been selected as the first ambassador for 'Marithé Underwear', the underwear line of the fashion brand Marithé François Girbaud. Cha Jung-won revealed a new side of herself through the 2026 FW campaign pictorial.

The pictorial, prepared under the concept of 'IN HER ROOM', was shot against the backdrop of everyday spaces such as the bedroom and kitchen. Cha Jung-won wore underwear and loungewear to capture the atmosphere of each space.

In the released pictorial, Cha Jung-won showcased white and black bralette setups, as well as long-sleeve tops and shorts. Her slender body line and calm atmosphere within the comfortable setting also drew attention.

The brand explained, "Through Cha Jung-won's natural style and taste, we captured her not losing her own style even in comfortable moments."

Meanwhile, Cha Jung-won is in a public relationship with actor Ha Jung-woo.

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#Cha Jung-won #Marithé François Girbaud #Marithé Underwear #Ha Jung-woo #fashion
Jeong Si-hwan
Jeong Si-hwan
SPECIALTIMES GLOBAL · K-pop Reporter

Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.

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