Singer Seo Baek joins Mama Entertainment to expand musical activities
Singer Seo Baek has signed a contract with Mama Entertainment to receive customized management support and expand his activities into broadcasting and national performances.
Seo Baek has signed with Mama Entertainment to begin full-scale activities following his recent performances at the Jinyeong Sweet Persimmon Festival and the Cheolma Korean Beef Festival. The agency plans to utilize his experience as a former welder and singer instructor to expand his presence into broadcasting and nationwide performances.
Seo Baek has signed a contract with Mama Entertainment to begin full-scale activities under customized management support. Based on the singer's solid vocal abilities and field experience, the agency plans to facilitate his entry into various stages and broadcasting programs.
Having learned welding skills around the age of 20, he worked as a welder for more than 10 years before experiencing various other occupations, including serving, dishwashing, and working as a golf course caddy. These social experiences add depth to the life stories that Seo Baek infuses into his music.
After accidentally entering the path of a singing classroom instructor, he strengthened his capabilities as a singer by communicating with various age groups. He has built his own musical color by utilizing his strengths, which include stable vocals, witty conversation, and stage manners that allow him to breathe naturally with the audience.
The song ‘Wonderful Life,’ released in 2023, contains the lessons of life and the various jobs Seo Baek has held, delivering a message of hope that new opportunities can come to anyone. The song provides support and comfort to the audience, encouraging those who are doing their best in their respective positions.
Mama Entertainment manages a large number of artists, including Seo Baek, Kim Guk-hwan, Jeong Mi-ae, Jo Seong-hwan, Ahn So-mi, Shin Myeong-geun, Im Da-un, Shin Na-ra, Hwang In-a, and Choi Ji-ye. Since joining, Seo Baek has been consecutively invited to perform at regional festivals such as the Jinyeong Sweet Persimmon Festival and the Cheolma Korean Beef Festival, drawing responses from audiences with his pleasant wit and solid vocals. Based on a strong support base, which includes continuous fan support and the mobilization of three buses, Mama Entertainment plans to expand Seo Baek's scope of activity into broadcasting and nationwide performances by utilizing his stage experience.
Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.
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