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Breaking JYP Entertainment's first SQU4D boy group Of the Blue to debut in 2027
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JYP Entertainment's first SQU4D boy group Of the Blue to debut in 2027

Of the Blue, the first boy group from JYP Entertainment's SQU4D artist division, is set to officially debut on January 11, 2027.

JYP Entertainment's first SQU4D boy group Of the Blue to debut in 2027
▲ Photo= JYP Entertainment

JYP Entertainment's SQU4D artist division announced that its first boy group, Of the Blue, will officially debut on January 11, 2027. The group released their pre-debut single 'Balloon Person' on the eve of their debut, while blind pre-orders for their first mini-album 'out of the blue' are available through January 25.

Of the Blue, the first boy group from SQU4D, an artist division of JYP Entertainment, will make its official debut on January 11, 2027.

According to the agency, SQU4D announced the release of the group's first mini-album, 'out of the blue', via official social media channels at noon on the 12th, simultaneously launching blind pre-orders.

While specific details beyond the album title remain undisclosed, first-press limited edition pre-orders will be available through domestic and international online music sites until the 25th. During the same period, a pop-up store will also be operated at Seongsu Sienne in Seongsu-dong, Seoul.

The pop-up store will feature four types of merchandise, including hats and T-shirts utilizing the group's logo and promotional slogans, and will also host a lottery event for customers who purchase albums on-site.

On January 11, one day before their official debut, Of the Blue released the pre-debut single 'Balloon Person'. The members participated directly in the production of the track, which captures a chill atmosphere reminiscent of lying on clouds at the end of a difficult day.

Immediately following the music release, the group's name and the song title trended on X in South Korea. The members shared their feelings through the YouTube channel Boys Live, stating, "It is amazing and exciting that we can release the music we prepared so hard to the world and let you all hear it."

Read the original (Korean)

#Of the Blue #JYP Entertainment #SQU4D #out of the blue #Balloon Person #Seoul #Seongsu-dong #Seongsu Sienne
Jeong Si-hwan
Jeong Si-hwan
SPECIALTIMES GLOBAL · K-pop Reporter

Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.

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