Koo Kyo-hwan's 'Reawaken Man: The Red' Accumulates 316,523 Viewers... Ranks 11th at the Box Office
The fantasy action film 'Reawaken Man: The Red', starring Koo Kyo-hwan, fell out of the top 10 at the box office on October 15, reaching a cumulative total of 316,523 viewers. Despite high production costs, the film has yet to reach its break-even point of approximately 4 million viewers.
According to media reports, in the count from the Korean Film Council's integrated computer network for movie ticket sales, 'Reawaken Man: The Red' ranked 11th at the box office on October 15, drawing 2,188 viewers. According to the count reported on October 16, it has fallen out of the top 10 it had maintained since its release. The cumulative number of viewers is 316,523.
This work, starring Koo Kyo-hwan, is a fantasy action film depicting the process where Seok-hwan, a job seeker, gains the ability to be revived 72 hours after death and becomes embroiled in a mysterious pursuit. The production cost is known to have reached the 20 billion won range, including post-production costs such as visual special effects (VFX). The break-even point is reported to be approximately 4 million viewers, and the current cumulative number of viewers has not reached this.
'Reawaken Man: The Red' was released on September 30, after the Chuseok holiday ended. Although there were expectations for a special season in theaters continuing through the Hangeul Day holiday, it did not translate into box office success. Media reports cited disappointing evaluations regarding the K-fantasy genre and narrative development, which is relatively rare in domestic commercial films, as factors for the sluggish performance.
Koo Kyo-hwan drew approximately 2.6 million viewers with the romance film 'Once We Were Us' released late last year, and in the first half of this year, the film 'Colony' recorded approximately 5.95 million viewers. The drama 'We Are All Trying Here' also received a good response, but this work has achieved results that fall short of expectations.
The previous work of Lotte Entertainment, which is in charge of investment and distribution, 'The Journey to Gyeong-ju', also suffered from poor box office performance. The final number of viewers for this film, starring Lee Jung-eun and Gong Hyo-jin, was recorded at approximately 340,000.
Covers K-pop for SPECIALTIMES GLOBAL, and also writes Culture and K-Variety stories.
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