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K-pop

Evolution of Advertising Music... NewJeans, Hearts2Hearts, etc. Target Music Market with 'Brand Singles'

The advertising industry is shifting from traditional CM songs to "brand singles" that aim to enter public playlists by releasing high-quality music, music videos, and challenges. Recent examples include Hearts2Hearts' upcoming collaboration with Kia, following successful precedents like NewJeans' "Zero."

정시환 · 2026.09.09

K-Variety

Seo In-young and Mimi Miru to Work Together as MCs for October Variety Show 'Trend Kkondae'

Singer Seo In-young and creator Mimi Miru will serve as MCs for the new E Channel variety show 'Seo In-young's Trend Kkondae,' which is set to premiere in October.

정시환 · 2026.09.09

K-drama

Lee Da-hae reveals update at 26 weeks of pregnancy... traveling abroad wearing compression stockings

Actress Lee Da-hae shared updates on her pregnancy via social media, showing her active daily life traveling abroad while wearing compression stockings.

정시환 · 2026.09.09

K-pop

Dalshabet's Serri Releases New Song 'Night Drive'... Duet with Bae Woo-hee

Former Dalshabet member Serri is releasing a new city pop digital single titled 'Night Drive' on the 9th, featuring chorus vocals from her former groupmate Bae Woo-hee.

정시환 · 2026.09.09

Culture

Lee Da-hae shares energetic daily life even during pregnancy... revealing recent status through an exhibition outing

Actress Lee Da-hae shared updates on her life during pregnancy via social media, showing her enjoying an exhibition and walking through the city. She and her husband, singer Seven, are expecting a daughter nicknamed 'Heaven.'

정시환 · 2026.09.09

K-movie

Movie 'New Generation War: Reawakened Man' to be released on September 30… Lead actors to appear for stage greetings

The action film 'New Generation War: Reawakened Man', starring Koo Kyo Hwan and Shin Seung-ho, will be released on September 30, with the lead actors scheduled to hold stage greetings at various theaters.

정시환 · 2026.09.09

K-drama

Baek Jin-hee reveals non-celebrity fiancé residing in Canada... Wedding set for January 23 next year

Actress Baek Jin-hee announced her upcoming marriage to a non-celebrity fiancé through her YouTube channel, revealing their long-distance relationship that began in Canada. The wedding is scheduled for January 23 next year.

정시환 · 2026.09.09

Culture

Gelato Pique × Pokémon 3rd Collaboration: Pikachu and Raichu Couple Looks to Launch Online and Offline on September 9

Global loungewear brand Gelato Pique is launching its third special collaboration collection with Pokémon on September 9, 2026, featuring unique designs that link clothing sizes to Pokémon evolution stages.

정시환 · 2026.09.09

K-movie

Actress Jang Hee-jin Appointed as Ambassador and Judge for the 13th Catholic Film Festival

Actress Jang Hee-jin has been appointed as the ambassador and a judge for the 13th Catholic Film Festival, which will be held in Seoul this October.

정시환 · 2026.09.09

Culture

Live Music Festival ‘2026 LaLaRaOn’ Opens in Seoul on the 9th

The Korea Music Label Industry Association will launch the first week of the ‘2026 LaLaRaOn’ festival starting September 9th, featuring various indie musicians across Seoul and Sokcho. The festival will continue weekly through November, culminating in a large-scale event in October involving 69 musical teams at 23 venues nationwide.

정시환 · 2026.09.09

K-pop

ASC2NT New Song Music Video Surpasses 1.3 Million Views... Production Costs Reduced to One-Tenth Using Generative AI Technology

The music video for ASC2NT's new song "If I Die Tomorrow" has surpassed 1.3 million views on YouTube within three days of release. The project utilized advanced technologies like volumetric capture, 3D Gaussian Splatting, and generative AI to significantly reduce production costs compared to traditional VFX methods.

정시환 · 2026.09.09

K-Variety

'I Am SOLO' Season 28 Gwang-su, Marriage Information Company Noblie Opens Tokyo, Japan Branch

Noblie, a marriage information company operated by CEO Baek Sang-yeop, who appeared on SBS Plus and ENA's 'I Am SOLO' Season 28, has officially opened its overseas branch, 'Noblie Japan,' in Tokyo. This expansion establishes a Korea-Japan member network of approximately 150,000 people by combining Noblie's 45,000 domestic members with the 109,000 members of IBJ, Japan's largest marriage agency alliance platform.

정시환 · 2026.09.09

Culture

Discovery Releases Autumn Campaign Pictorial with Actor Byeon Woo-seok

Discovery Expedition has released its 2026 autumn season campaign pictorial featuring brand ambassador Byeon Woo-seok, focusing on the theme of "DISCOVER MY ACTIVE WELLNESS." The campaign showcases functional transitional outerwear designed for practical outdoor use and daily comfort.

정시환 · 2026.09.09

Culture

Hwang Young-jin and Kim Da Som couple win '23rd Seoul Gender Equality Award'... First comedians to receive it

Comedians Hwang Young-jin and Kim Da Som have been selected as winners of the 23rd Seoul Gender Equality Award for their contributions to establishing a culture of gender equality. The couple gained significant public sympathy through their media content showcasing shared parenting and household responsibilities.

정시환 · 2026.09.09

K-movie

Four Special Theater Posters for the Movie 'Avengers: Endgame Encore' Revealed

The Walt Disney Company Korea has released four special posters for ScreenX, Dolby Cinema, 4DX, and IMAX ahead of the 'Avengers: Endgame Encore' release. The film, which was a global phenomenon, will return to theaters for this encore screening starting on the 23rd.

정시환 · 2026.09.09

K-pop

Nexz Completes Promotions for Fourth Mini Album... Heading to Brazil's 'Rock in Rio'

Boy group Nexz has successfully concluded promotions for their fourth mini album 'SAUCIN'', which achieved significant chart success. The group is now expanding their reach globally, with upcoming performances at 'Rock in Rio' in Brazil and the 'STRAYCITY' festival across Latin America.

정시환 · 2026.09.09

K-Variety

'I Am SOLO' Season 28 Young-ho participates in Green Mothers Association activities... Ok-sun says, "I struggled to stop him from wearing Marine Corps attire"

Young-ho, a participant from Season 28 of 'I Am SOLO', shared his recent volunteer work with the Green Mothers Association on social media. His wife, Ok-sun, humorously commented on his intense passion for the volunteer role.

정시환 · 2026.09.09

K-pop

Singer Heeseung Reaches Top of Global Charts with 1st Mini Album 'Death of Me'

Singer Heeseung's first mini album 'Death of Me' has achieved number one rankings on iTunes Top Album charts in 11 countries and entered the charts in 32 countries and regions. He is set to begin official promotions starting with an appearance on Mnet's 'M Countdown' on the 10th.

정시환 · 2026.09.09

K-Variety

'Love Against Time' Kim Seon-ho wavers between Jeong Yea-ji and Kim Na-young... 6-year connection faces fissure

In the 6th episode of the SBS dating reality show 'Love Against Time', Kim Seon-ho experiences a complicated love triangle as he goes on dates with both Jeong Yea-ji and Kim Na-young, threatening his long-standing connection with Jeong Yea-ji.

정시환 · 2026.09.09

K-Variety

SBS Whenever Possible, Joo Woo-jae's Unfounded Confidence Explodes Before Being Drenched in Sweat... Yoo Jae Suk's Teasing Triggers Laughter

Joo Woo-jae experiences an emotional rollercoaster on the SBS variety show 'Whenever Possible,' shifting from extreme confidence to frantic sweating and making excuses during games.

정시환 · 2026.09.09

K-Variety

'Take Off' Kim Jung-eun scores powerful ceremonial goal on handball court after 17 years

Actress Kim Jung-eun, known for the film 'Take Off', returned to the handball court to perform a ceremonial throw for the 'Goal Hitters' Handball Cup, reuniting with director Lee Sang-eun.

정시환 · 2026.09.09

K-Variety

SBS 'Whenever Possible,' Hat Goods Designer is Yoo Yeon Seok... He personally engraved the initial Y

In the upcoming episode of SBS's variety show 'Whenever Possible,', Yoo Yeon Seok reveals he designed the show's official merchandise, while Yoo Jae Suk causes laughter by unexpectedly eating snacks during a high-tension game.

정시환 · 2026.09.09

Culture

SBS to Continue 25-Year Environmental Documentary Legacy... Regular Broadcast Every Wednesday starting September 2

SBS is launching a new environmental and ESG IP titled "The Earth is Life," which succeeds the 25-year legacy of its environmental journalism. The program will air every Wednesday starting September 2, featuring climate action documentaries and participatory campaigns led by SBS climate reporter Jang Se-man.

정시환 · 2026.09.09

K-Variety

SBS 'The Ballad of Us 2' Premieres October 5... Moon Geun-young, Joo Woo-jae, and Roy Kim Join

SBS has released the first teaser for its massive audition project 'The Ballad of Us 2', featuring Moon Geun-young, Joo Woo-jae, and Roy Kim as representatives who send messages of encouragement to their 17.9-year-old selves. The show, which follows the massive success of its first season, will premiere on October 5.

정시환 · 2026.09.09